Turn Untapped Data into
Hyper-Growth.

Product analytics, data and development services for growth-stage technology companies.
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Trusted by the best and brightest.

Banafsheh Fathieh

They are the most thoughtful domain experts I have ever come across. Their knowledge and ability to navigate product data intricacies are truly exceptional.

Banafsheh Fathieh

Founding Partner, Faction/Lightspeed Venture Partners

How we help

Product Strategy & Discovery

Product Strategy & Discovery

Product Design & Delivery

Product Design & Delivery

New Product Development

New Product Development

Go-To-Market Strategy

Go-To-Market Strategy

Data Engineering and Ops

Data Engineering and Ops

Software Engineering

Software Engineering

Data Audit

Data Audit

Data Migrations & Infrastructure

Data Migrations & Infrastructure

Implementations

Implementations

Data Enrichment

Data Enrichment

Audience Creation & Segmentation

Audience Creation & Segmentation

Data Management

Data Management

GDPR & Privacy Compliance

GDPR & Privacy Compliance

Analytics Tools & Reporting

Analytics Tools & Reporting

Employee Support & Training

Employee Support & Training

Data Standardization

Data Standardization

Data Deduplication

Data Deduplication

AI ML Automation

AI ML Automation

User Experience (UX)

User Experience (UX)

RFPs & Vendor Selection

RFPs & Vendor Selection

Product Strategy & Discovery

Product Strategy & Discovery

RFPs & Vendor Selection

RFPs & Vendor Selection

Campaign Design

Campaign Design

Audience Creation & Segmentation

Audience Creation & Segmentation

Journey Orchestration

Journey Orchestration

Data Audit

Data Audit

Digital Transformation

Digital Transformation

Technical Specifications

Technical Specifications

Data Modeling & Architecture

Data Modeling & Architecture

Regulatory Compliance Analysis

Regulatory Compliance Analysis

Competitor Analysis

Competitor Analysis

Cost-Benefit Analysis

Cost-Benefit Analysis

Product Roadmap

Product Roadmap

Product Requirements

Product Requirements

Best Practice Training

Best Practice Training

Product Strategy & Discovery

Product Strategy & Discovery

Product Design & Delivery

Product Design & Delivery

Product Management

Product Management

Product Ownership

Product Ownership

Product Roadmap

Product Roadmap

User Stories & Epics

User Stories & Epics

Analytics Tools & Reporting

Analytics Tools & Reporting

Technical Specifications

Technical Specifications

Stakeholder  Management

Stakeholder Management

Competitor Analysis

Competitor Analysis

Market Research

Market Research

Product Growth

Product Growth

Customer Development

Customer Development

Cost-Benefit Analysis

Cost-Benefit Analysis

Regulatory Compliance Analysis

Regulatory Compliance Analysis

RFPs & Vendor Selection

RFPs & Vendor Selection

Employee Support & Training

Employee Support & Training

Analytics Tools & Reporting

Analytics Tools & Reporting

BI & Dashboards

BI & Dashboards

Data Visualization

Data Visualization

Data Modeling & Architecture

Data Modeling & Architecture

Platform Integration

Platform Integration

A/B Testing

A/B Testing

Audience Creation & Segmentation

Audience Creation & Segmentation

Cross-channel Activation

Cross-channel Activation

RFPs & Vendor Selection

RFPs & Vendor Selection

ID Resolution Services

ID Resolution Services

Data Migrations & Infrastructure

Data Migrations & Infrastructure

Journey Orchestration

Journey Orchestration

Query Building

Query Building

CDP Implementation

CDP Implementation

Customer Data Enrichment

Customer Data Enrichment

Data Governance

Data Governance

Regulatory Compliance Analysis

Regulatory Compliance Analysis

Technical Specifications

Technical Specifications

Data Audit

Data Audit

Data Management

Data Management

Data Modeling & Architecture

Data Modeling & Architecture

Data Governance

Data Governance

Data Migrations & Infrastructure

Data Migrations & Infrastructure

Data Pipeline & Orchestrations

Data Pipeline & Orchestrations

Data Clean Rooms

Data Clean Rooms

Data Engineering

Data Engineering

ID Resolution Services

ID Resolution Services

Query Building

Query Building

Cloud Solutions Engineering

Cloud Solutions Engineering

Data Visualization

Data Visualization

Data Enrichment

Data Enrichment

Custom Connectors

Custom Connectors

AI ML Automation

AI ML Automation

Machine Learning Models

Machine Learning Models

Data Science

Data Science

AI Research

AI Research

AI Product Management

AI Product Management

One Partner. Many Superpowers.

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    Product-led Growth Experts
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    Product & Analytics Specialists
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    Full Stack Product Developers
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    Product Strategists
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    Product Designers
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    Modern Data Stack Masters
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    AI/ML Engineers
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    Full or Fractional-time Availability
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    Individual Contributor or Team
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    No Long-term Contracts
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    Flexible Ramp-Up & Scale-Down
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    Transparent Subscription Pricing
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    Staff Training for Smooth Hand-off
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    Multilingual Team
Greg B,
Product & Strategy
Laura H,
Product Designer
Avery G,
Analytics Engineer

Fractional Or Full-time
Staff Augmentation.

Whether you need an individual contributor or a full team, we configure our teams in size, skill and time to fit your specific use case.

Hire One Person

Individual contributors are the best option for executing specific tasks, or filling a longer term need on your internal team.

Reyhaneh B
Reyhaneh B
Product & Strategy

Hire a tiger team

Full teams are a one-stop shop. They design, build and deploy custom projects that deliver highly customized experiences.

Rogelio M
Austin W
Data Engineer
Reyhaneh B
Mbaye F
Full Stack Engineer
Samuel R
Rogelio M
Data Scientist

Advance to the Next Stage of Product Maturity.

Stage 1: Product Launch

Your product is new and rapidly evolving. Your data is immature, fragmented and sparse. This limits your understanding of the user journey and experience.

Stage 2: Limited Data Usage

The foundations of your product are created but there’s lots of room for maturity.
You’re thinking about product-led growth, but you don't have a product analytics and data infrastructure robust enough to execute on it.

Stage 3: Big Data Management

You have your core data infrastructure in place, and are now piping millions of data points, which creates its own challenges. Focus shifts to data quality, governance, enrichment, security, insights and customer experiences.

Stage 4: Prediction & Automation

Your product is mature enough to integrate advanced features like AI. Your data is large and stable enough to handle Machine Learning models.

start your Product-led growth journey.

1

It Starts With People

We take a people-first approach to product. Reach out, and share your situation with our team. We listen to your pain points and then work together to define your requirements and determine a project plan. Together, we’ll set the scope, timeline and budget, before we begin execution.

2

Form a Partnership

Once a plan is set and the need is clear, we’ll rapidly form an on-demand team of tech specialists, with the skills required to deliver on your requirements. The team can be small or large and the project can be long or short, depending on your requirements.

3

Accelerate Growth

We’ll quickly mobilize and manage the development team to execute on your behalf. Throughout the maturity process and all the way to the finish line, you’ll be an active partner who’s continuously updated on progress and consulted for feedback.

Exceptional Tools Expertise.

New Product Development
Enable Real-time Data
Lower Vendor Costs
Make Data Driven Product Decisions
Integrate Customer Data Platforms (CDP)
Reduce Overhead Costs
Grow Faster
New Product Development
Enable Real-time Data
Lower Vendor Costs
Make Data Driven Product Decisions
Integrate Customer Data Platforms (CDP)
Reduce Overhead Costs
Grow Faster
Product Management
Innovate
Discover New Audience Segments
Create a Customer 360
Attract More Customers
Increase Time to Value
Data Enrichment
Quickly Gain Insights
Product Management
Innovate
Discover New Audience Segments
Create a Customer 360
Attract More Customers
Increase Time to Value
Data Enrichment
Quickly Gain Insights
Create Data-driven Products
Integrate a Data Warehouse
Get Highly Personalized Service
Clean Dirty Data
Make Data-driven Decisions
Simplify Database Archetecture
Improve Customer Retention
Create Data-driven Products
Integrate a Data Warehouse
Get Highly Personalized Service
Clean Dirty Data
Make Data-driven Decisions
Simplify Database Archetecture
Improve Customer Retention
Build Investor KPI Reports
Better Understand Your Data
Design Custom Customer Experiences
Ensure Data Quality & Accuracy
Implement Data Governance
Get More Control
Train Your  Staff
Build Investor KPI Reports
Better Understand Your Data
Design Custom Customer Experiences
Ensure Data Quality & Accuracy
Implement Data Governance
Get More Control
Train Your  Staff
Get Personalized Service
Eliminate Data Silos
Automate Processes
Faster Time to Market
Implement Quickly
Setup In-depth Funnel  Behavior
Anticipate Future Trends
Get Personalized Service
Eliminate Data Silos
Automate Processes
Faster Time to Market
Implement Quickly
Setup In-depth Funnel  Behavior
Anticipate Future Trends

We pair with industry disruptors on the data and product maturity journey.

Get Free Quote

Fans of Product Pair

Trusted and loved by the world's largest brands.

Ben Karetny
Ben Karetny
Programmatic Strategist
“The ability to simply and convey incredibly complex ideas is a rare skill set in short supply “
IBM
Jeremy Weintraub
Jeremy Weintraub
Global Account Partner
“ refreshing to work with genuinely sharp and friendly people who are interested in their integrity “
BetterUp
Ekow Essel
Ekow Essel
Product Lead
“...went above and beyond by going out of their way to help me think through some challenging problems that had been giving me trouble.”
Endeavor
Alex Gibson
Alex Gibson
Sr Manager Advertising
“ ...the team seamlessly established themselves as an integral partner bringing immediate results to such a degree it would be an extremely daunting task to find a partnership equal to theirs. “
Adobe
Dmitriy Makiyevskiy
Dmitriy Makiyevskiy
Ad Partnerships & Operations
“I enjoy the no-bs, straight to the point style which is refreshing”
Zynga
Iris Chu
Iris Chu
Partnerships
“I could not have asked for a better partner as they set expectations early from the onset. They maintained a clear line of communication and always strived to for a multually beneficial partnership.“
Cheetah Mobile

Platform Partners

Google BigQuery

Google BigQuery

Partner Advantage Member
Snowflake

Snowflake

Snowflake Partner Certified
Mixpanel

Mixpanel

Official Solutions Partner
Google Analytics

Google Analytics

Google Analytics Certified
Lytics

Lytics

Official Lytics Solutions Partner
Amplitude

Amplitude

Official Partner
Saleforce

Saleforce

Official Consulting Partner
Hubspot

Hubspot

Official Solutions Partner
Rudderstack

Rudderstack

Official Rudderstack Solutions Partner
Segment

Segment

Segment Select Solutions Partner
Simon Data

Simon Data

Official Solutions Partner
Tealium

Tealium

Official Solutions Partner
Hightouch

Hightouch

Official Hightouch Solutions Partner
Iterable

Iterable

Official Iterable Solution Partner
Snowplow

Snowplow

Google Analytics
Logo

Google Analytics

Google Analytics Certified
Mixpanel
Logo

Mixpanel

Official Solutions Partner
Amplitude
Logo

Amplitude

Official Partner
Adobe
Logo

Adobe

Official Adobe Solution Partner
Pendo
Logo

Pendo

Heap
Logo

Heap

Hotjar
Logo

Hotjar

Fullstory
Logo

Fullstory

Tableau
Logo

Tableau

Looker
Logo

Looker

Snowplow
Logo

Snowplow

Snowflake
Logo

Snowflake

Snowflake Partner Certified
Google BigQuery
Logo

Google BigQuery

Partner Advantage Member
AWS
Logo

AWS

Databricks
Logo

Databricks

Fivetran
Logo

Fivetran

Airbyte
Logo

Airbyte

Stitch Data
Logo

Stitch Data

Matillion
Logo

Matillion

Rudderstack
Logo

Rudderstack

Official Rudderstack Solutions Partner
DBT
Logo

DBT

Lytics

Lytics

Official Lytics Solutions Partner
Tealium

Tealium

Official Solutions Partner
Saleforce

Saleforce

Official Consulting Partner
Adobe

Adobe

Official Adobe Solution Partner
Hightouch

Hightouch

Official Hightouch Solutions Partner
Blueshift

Blueshift

Official Blueshift Solutions Partner
Segment

Segment

Segment Select Solutions Partner
Simon Data

Simon Data

Official Solutions Partner
Rudderstack

Rudderstack

Official Rudderstack Solutions Partner
Acquia

Acquia

Official Acquia Solutions Partner
Listrak

Listrak

Official Listrak Solutions Partner
Leadspace

Leadspace

Official Leadspace Solutions Partner
Blue Conic

Blue Conic

Official Blue Conic Solutions Partner
Lexer

Lexer

Official Lexer Solutions Partner
Hubspot

Hubspot

Official Solutions Partner
Saleforce

Saleforce

Official Consulting Partner
Message Gears

Message Gears

Message Gears Solution Partner
Iterable

Iterable

Official Iterable Solution Partner
Klaviyo

Klaviyo

Official Partner
Braze

Braze

Braze Alloy Partner
Customer.io

Customer.io

Mailchimp

Mailchimp

OneTrust

OneTrust

FullContact

FullContact

Official FullContact Partner
LiveRamp

LiveRamp

Clearbit

Clearbit

Resources and Tools

Knowledge that’s simplified, not simple.

Start Reading
Resources and Tools from Product Pair

Our Use Cases

Uncommon
Typical
Digital Product Development
Startups
Growing Companies
Enterprise Companies
MVP & Go-to-market Strategy
Startups
Growing Companies
Enterprise Companies
Product Requirements & Management
Startups
Growing Companies
Enterprise Companies
Product Growth & Marketing
Startups
Growing Companies
Enterprise Companies
Use Case Discovery & Validation
Startups
Growing Companies
Enterprise Companies
Target Customer Discovery
Startups
Growing Companies
Enterprise Companies
User Research & Development
Startups
Growing Companies
Enterprise Companies
Stakeholder Alignment & Management
Startups
Growing Companies
Enterprise Companies
Digital Transformation
Startups
Growing Companies
Enterprise Companies
Product Design and UI Creation
Startups
Growing Companies
Enterprise Companies
Feature Prioritization
Startups
Growing Companies
Enterprise Companies
MarTech Implementations
Startups
Growing Companies
Enterprise Companies
Modern Data Stack Implementations
Startups
Growing Companies
Enterprise Companies
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Greg Blackman
CEO
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